Long time blogger, search engine analyst, and well known online privacy advocate Blog Bloke describes how to build trust using email newsletters, including knowing what permission based marketing really means. Blog Bloke provides advice for developing trust in the newsletters through open dialogue and authentic action. Blog Bloke points out some of the mistakes made by many brands and marketers that lose trust and hurt the brand reputation. Blog Bloke also presents ideas for offering useful information through the newsletter so it is not just a sales flyer that no one reads. He also describes how combining the newsletter with your blog will add even more valuable information for the audience. Blog Bloke offers advice for not losing trust by selling email addresses, making false or misleading claims, and for delivering on your promises. Learn how to use email newsletters to build trust, engage your audience, and build your brand image the right way.
BlogBloke is my internet radio show guests on Blog Business Success; hosted live on BlogTalkRadio.
The show airs live on Tuesday, October 15, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
Long time blogger, search engine analyst, and well known online privacy advocate Blog Bloke describes how to build trust using email newsletters, including knowing what permission based marketing really means. You will learn:
* Why e-mail newsletters are still effective tools for building brand trust
* How to ensure your newsletter is authentic and maintains trust
* How to provide valuable information through the newsletter
* How a newsletter can work with your blog to offer content to your audience
Blog Bloke (avatar left) has worked in journalism and as a programmer in the computer industry before most had heard of Bill Gates or Steve Jobs. A crusader at heart, he switched to law and soon made a name for himself as a successful litigation expert and mediator, helping folks who under normal circumstances can't afford justice.
A geek in every sense of the term, he carried his passion for helping others and computers into blogging that he helped pioneer. In those days there was no such thing as Wordpress or RSS newsfeeds for blogs. Having created the "Blog Tips" niche, his blog is an outstanding resource for helpful blogging tips and how-to tutorials. He has a reputation for being a straight shooter, his sharp wit and an outspoken champion for online ethics. He is bullishly pro blogging, social media, an outspoken advocate for online rights, security and technology issues.
Tech Editor and Author, BLOGBloke has been quoted in the Washington Post, New York Times and CBS News. Here are just a few of the comments that his readers have made:
Listen live on Tuesday at 8:00 pm Eastern, 5:00 pm Pacific time.
To call in questions for my guest, the number is: (347) 996-5832
Let's talk with long time blogger, search engine analyst, and well known online privacy advocate Blog Bloke describes how to build trust using email newsletters, including knowing what permission based marketing really means. Blog Bloke provides advice for developing trust in the newsletters through open dialogue and authentic action. Blog Bloke points out some of the mistakes made by many brands and marketers that lose trust and hurt the brand reputation. Blog Bloke also presents ideas for offering useful information through the newsletter so it is not just a sales flyer that no one reads. He also describes how combining the newsletter with your blog will add even more valuable information for the audience. Blog Bloke offers advice for not losing trust by selling email addresses, making false or misleading claims, and for delivering on your promises. Learn how to use email newsletters to build trust, engage your audience, and build your brand image the right way on Blog Business Success Radio.
